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How to Develop a Winning Process for Life Science Prospecting and Lead Gen

How to Develop a Winning Process for Life Science Prospecting and Lead Gen

Apr 20, 2021 | Clinical Services, Commercial Teams, Life Science Products, Machine Learning, Research Services

Amplion Lead Generation and Prospecting: A Guide for Life Science Sales and Marketing Teams   In this guide, you’ll learn ways to master:  Identifying your ideal accounts Finding new and emerging accounts Learning your key account’s story Connecting with...
When LinkedIn Isn’t Enough—Finding Evidence-Based Contacts the Easy Way.

When LinkedIn Isn’t Enough—Finding Evidence-Based Contacts the Easy Way.

Apr 20, 2021 | Clinical Services, Commercial Teams, Life Science Products, Machine Learning, Research Services

Life science commercial teams spend a lot of time trying to find the right customers. Ever wonder why that is? Nah. You know it’s because finding the right contacts—those directly associated with research or drug development programs aligned to your products and...
Be Armed to Answer Your Prospects’ Toughest Questions

Be Armed to Answer Your Prospects’ Toughest Questions

Apr 20, 2021 | Clinical Services, Commercial Teams, Life Science Products, Machine Learning, Research Services

So you’ve secured a meeting with a prospect from one of your top-tier pharma, biopharma, or academia target organizations. Excited? For sure. But you still have a lot to do to prepare. Research, Research, and, Hey, Did We Mention Research? The first step in preparing...
What’s Filling Your Funnel?

What’s Filling Your Funnel?

Apr 19, 2021 | Clinical Services, Commercial Teams, Machine Learning, Research Services

Traditional lead gen is poorly suited to Life Science marketing and sales Traditional marketing approaches rely heavily on generating a large number of marketing leads, then spending months executing nurturing campaigns with broad reach and spend. Once these campaigns...
Navigating the Vast Blue Ocean of Emerging Biopharma Opportunities

Navigating the Vast Blue Ocean of Emerging Biopharma Opportunities

Apr 19, 2021 | Clinical Services, Commercial Teams, Life Science Products, Research Services

As of 2018, more than 3,200 Emerging Biopharma (EBP) companies (characterized by R&D spend of less than $200 million or prescription sales up to $500 million) have an active R&D drug pipeline. Of the 8,700 products or programs in active development, ranging...
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